business in a box.
A content and visibility starter system for founders and growing businesses.
Build your presence. Organize your content. Start with a system.
Business in a Box gives you the frameworks, templates and workflows to create a polished, consistent digital presence - without building every piece from scratch.
your business shouldn’t look like it’s still figuring itself out.
You have the idea. The expertise. The ambition.
But your messaging, content and platforms may still feel disconnected.
You’re improvising every post, reinventing every process and spending too much time deciding what to create.
Business in a Box replaces that guesswork with structure.
It gives you the foundational tools to define your message, plan your content and build a repeatable visibility system around your business.
What’s inside the box
We tailor each Box to each client, but could include:
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Clarify how your business should be positioned, who it serves and what makes it worth paying attention to.
Includes:
Brand positioning framework
Audience-definition exercises
Value-proposition prompts
Messaging and voice guidance
Visual-direction framework
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Turn your expertise and business priorities into a sustainable content system.
Includes:
Content-pillar builder
Platform-selection guidance
Recommended channel roles
Posting-cadence framework
Monthly content-planning template
Content repurposing playbook
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Create more polished content without starting from a blank screen.
Includes:
Editable starter templates on a platform of your choice.
Video editing frameworks on a platform of your choice.
Hook and caption prompts.
Video planning and shot-list templates.
Production and publishing checklists.
Best-practice guidance for photo and video.
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Make it easier for the right people to understand and discover your business.
Includes:
Social profile optimization checklists
Bio and profile-writing frameworks
Platform-specific best practices
Social search and discoverability guidance
Audience targeting framework
Performance-review checlist
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Use AI as a practical content assistant - not a replacement for your expertise or voice.
Includes:
Content ideation prompts
Writing and editing workflows
Repurposing frameworks
Research and planning prompts
Guidance for keeping AI-generated content aligned with your brand
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Begin building an audience you can reach beyond social media.
Includes:
Newsletter-positioning framework
Editorial planning template
Welcome-email outline
Subscription call-to-action prompts
Email-content repurposing guidance
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Create a process that can be repeated as your business grows.
Includes:
Content workflow templates
Standard operating procedures
File-organization guidance
Publishing checklist
Monthly planning system
Analytics and optimization schedule
HOW IT WORKS
UNBOX THE
SYSTEM
Receive the complete digital Business in a Box toolkit, organized into clear modules.
build your foundation
Receive the complete digital Business in a Box toolkit, organized into clear modules.
setup your
content system
Receive the complete digital Business in a Box toolkit, organized into clear modules.
put it into
practice
Receive the complete digital Business in a Box toolkit, organized into clear modules.
Why trmg?
Newsroom instincts. Executive-level strategy. A clear path forward.
TRMG was founded by award-winning media executive Brandon Lopez, whose expertise includes leading content and strategy across ABC News, NBC, Hearst and Travel + Leisure. That combination of editorial judgment, audience intelligence and platform strategy informs every recommendation.
Who it’s for
Business in a Box is designed for:
Entrepreneurs preparing to launch
Solopreneurs building a professional presence
Small businesses without an internal content team
Service providers turning expertise into content
Personal brands ready to operate more intentionally
Growing businesses that need structure before investing in ongoing support
investment.
Build the system once.
Use it again and again.
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A one-time investment of $1,750.
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The complete Business in a Box digital toolkit
A 30-minute onboarding session with a TRMG strategist.
A 60-minute activation session with a TRMG strategist.
Personalized implementation priorities.
Content-planning frameworks and workflows.
Editable photo and video editing resources.
14 days of post-session implementation support
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Business in a Box is a guided, productized system. Customized brand development, content creation, and ongoing account management are available separately.
reach further with true reach+
Business in a Box gives you the system.
True Reach+ helps you keep it current.
Each month, choose the support your business needs most.
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Included with every True Reach+ membership:
Guidance That Evolves
We’ll update your guidance documents to reflect changes to social platform features, published best practices and content recommendations.Plus, choose one each month:
Template Refresh
Receive two new branded photo or video editing templates created within your existing Business in a Box system.
OR
Strategy Session
Book one focused 45-minute call with a TRMG social strategist to address a specific content, platform or visibility question.
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A $350 monthly investment with an initial three month commitment.
Membership will continue month-to-month thereafter.
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True Reach+ is exclusively available to Business in a Box clients. Monthly benefits expire at the end of each billing cycle and do not roll over. Additional customization, production and advisory work may be scoped separately.