Who Are We?
We’re a bold, boutique agency with just the right mix of sass, edge, and everything you need to make your mark online. We take our work seriously—just not ourselves. After all, it’s social media, not rocket science. Whether you're a high-profile individual, a Fortune 500 company or a family-owned gem, we’ve worked with them all. At True Reach, there’s always room for one more. Welcome to the family—we’re thrilled to have you.
Who is Brandon Lopez?
Brandon López is an award-winning media executive and content strategist who turns brands into experiences people never forget.
Before launching True Reach Media Group, Brandon led content strategy at Travel + Leisure, where he shaped multi-platform storytelling and built systems that helped audiences connect, engage, and convert across digital, social, and internal channels.
He previously oversaw digital and social strategy for Good Morning America at ABC News — growing GMA3’s TikTok to more than 1.2 million followers and reimagining how audiences experience lifestyle and entertainment content online.
A proud Miami native and early media starter, Brandon’s career spans ABC News, Hearst Television, and NBCUniversal, where he produced standout digital campaigns for the OSCARS, Super Bowl, and Soul of a Nation, and created viral content with celebrities like Miley Cyrus, Harrison Ford, Patti LaBelle, Kelly Ripa, Patti LaBelle, 50 Cent, Gerard Butler and more.
He’s also a past chapter president of the National Association of Hispanic Journalists, driven by a passion for representation, mentorship, and empowering the next generation of storytellers.